Lucas Donat

For more than two decades Lucas has helped visionary companies navigate their way from zero recognition to becoming household names.

As founding CEO of dw+h, it is his unique ability to fully immerse himself at the epicenter of a brand that has paved the road for many of his clients to shift the paradigm of their industry. From changing the way people access legal services through LegalZoom, to helping Hotwire rise from #7 in the online category to #3, to ushering in transparency to automotive with TrueCar, Lucas has a proven knack for helping sea-change companies change the world. He is also credited as the primary architect behind the advertising success of eHarmony, building the brand for over ten years from a fledgling company to one that has transformed how people meet, fall in love and marry.

Donat's Garden

A tour of my backyard garden.


Kings of Love

I always thought I knew about the civil rights movement, about passive resistance, and the power of love to conquer all.

But, after last night, I realized that knowing about it and living it are two very different things.

If you haven’t taken in the film Freedom Riders, I urge you to do so as quickly as possible. It is incredibly painful to experience, but it will inspire beyond your wildest imaginings.


Yes on 37

We made a series of videos to for 'Yes on 37', the ballot initiative that would require food companies to label when GMO's are used.


It Started With A Dinner...

The passage of Proposition 37 seems like a no brainer. The vast majority of Americans – whether Democrat or Republican – want GMO products labeled.

Just last month, 65% of Californians favored legislation that would require labeling of foods containing genetically modified ingredients. Then, something astonishing happened. Monsanto, Dupont, and a cadre of other biotech and big food companies launched a multi-million dollar ad blitz against Proposition 37.

And guess what? It worked. I’ve been in advertising for over 20 years and I still marvel at its power to persuade.


"I have a vision for a world where business is the most powerful force for positive change."

- Lucas Donat

The Big Give

At dw+h, we decided o change up how we did our holiday party. We called it 'The Big Give'.